Privacy Policy 1. Data Protection at a Glance General Information The
following notes provide a simple overview of what happens to your personal
data when you visit our website. Personal data is any data by which you can
be personally identified. For detailed information on the subject of data
protection, please refer to our data protection declaration listed below
this text.
Data Collection on our Website
Who is responsible for the data collection on this website?
Data processing on this website is carried out by the website operator. You
can find his contact details in the imprint of this website.
How do we collect your data?
On the one hand, your data is collected by you providing it to us. This can
be, for example, data that you enter in a contact form. Other data is
collected automatically by our IT systems when you visit the website. This
is mainly technical data (e.g. Internet browser, operating system or time of
page view). This data is collected automatically as soon as you enter our
website.
What do we use your data for?
Some of the data is collected to ensure error-free provision of the website.
Other data may be used to analyze your user behavior.
What rights do you have regarding your data?
You have the right to receive information about the origin, recipient and
purpose of your stored personal data free of charge at any time. You also
have a right to demand the correction, blocking or deletion of this data.
For this purpose, as well as for further questions on the subject of data
protection, you can contact us at any time at the address given in the
imprint. Furthermore, you have the right to lodge a complaint with the
competent supervisory authority. You also have the right to request the
restriction of the processing of your personal data under certain
circumstances. For details, please refer to the privacy policy under “Right
to restriction of processing”.
Analysis Tools and Third-Party Tools
When visiting our website, your surfing behavior may be statistically
analyzed. This is done primarily with cookies and with so-called analysis
programs. The analysis of your surfing behavior is usually anonymous; the
surfing behavior cannot be traced back to you. You can object to this
analysis or prevent it by not using certain tools. You can find detailed
information on this in the following privacy policy. You can object to this
analysis. We will inform you about the objection options in this privacy
policy.
2. General Notes and Obligatory Information
Data Protection
The operators of these pages take the protection of your personal data very
seriously. We treat your personal data confidentially and in accordance with
the statutory data protection regulations and this data protection
declaration. When you use this website, various personal data are collected.
Personal data is data with which you can be personally identified. This
privacy policy explains what data we collect and what we use it for. It also
explains how and for what purpose this is done. We would like to point out
that data transmission on the Internet (e.g. when communicating by e-mail)
can have security gaps. Complete protection of data against access by third
parties is not possible.
Note on the Responsible Office
The responsible party for data processing on this website is:
Swiss Privata AG
Hauptstrasse 31,
CH-8598 Bottighofen TG
Telephone: 0041-41 632 63 01
E-mail: green@swissprivata.ch
The responsible party is the natural or legal person who alone or jointly
with others determines the purposes and means of the processing of personal
data (e.g. names, e-mail addresses or similar).
Revocation of Your Consent to Data Processing
Many data processing operations are only possible with your express consent.
You can revoke an already given consent at any time. For this purpose, an
informal communication by e-mail to us is sufficient. The legality of the
data processing carried out until the revocation remains unaffected by the
revocation.
Right to object to data collection in special cases and to direct
advertising (Art. 21 DSGVO). If data processing is carried out on the basis
of Art. 6(1)(e) or (f) DSGVO, you have the right to object to the processing
of your personal data at any time on grounds relating to your particular
situation; this also applies to profiling based on these provisions. The
respective legal basis on which processing is based can be found in this
privacy policy. If you object, we will no longer process your personal data
concerned unless we can demonstrate compelling legitimate grounds for the
processing which override your interests, rights and freedoms, or the
processing serves the purpose of asserting, exercising or defending legal
claims (objection under Article 21(1) DSGVO).
If your personal data is processed for the purpose of direct marketing, you
have the right to object at any time to the processing of personal data
concerning you for the purpose of such marketing; this also applies to
profiling, insofar as it is related to such direct marketing. If you object,
your personal data will subsequently no longer be used for the purpose of
direct marketing (objection pursuant to Art. 21 (2) DSGVO).
Right of appeal to the competent supervisory authority
In the event of violations of the GDPR, data subjects shall have a right of
appeal to a supervisory authority, in particular in the Member State of
their habitual residence, their place of work or the place of the alleged
violation. The right of appeal is without prejudice to any other
administrative or judicial remedy.
Right to data portability
You have the right to have data that we process automatically on the basis
of your consent or in performance of a contract handed over to you or to a
third party in a common, machine-readable format. If you request the direct
transfer of the data to another responsible party, this will only be done
insofar as it is technically feasible.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential
content, such as orders or requests that you send to us as the site
operator, this site uses SSL or TLS encryption. You can recognize an
encrypted connection by the fact that the address line of the browser
changes from “http://” to “https://” and by the lock symbol in your browser
line. If SSL or TLS encryption is activated, the data you transmit to us
cannot be read by third parties.
Information, blocking, deletion and correction
Within the framework of the applicable legal provisions, you have the right
at any time to free information about your stored personal data, its origin
and recipient and the purpose of data processing and, if necessary, a right
to correction, blocking or deletion of this data. For this purpose, as well
as for further questions on the subject of personal data, you can contact us
at any time at the address given in the imprint.
Right to restriction of processing
You have the right to request the restriction of the processing of your
personal data. To do this, you can contact us at any time at the address
given in the imprint. The right to restriction of processing exists in the
following cases:
If you dispute the accuracy of your personal data stored by us, we usually
need time to verify this. For the duration of the review, you have the right
to request the restriction of the processing of your personal data.
If the processing of your personal data has happened / is happening
unlawfully, you can request the restriction of data processing instead of
deletion.
If we no longer need your personal data, but you need it to
exercise, defend or assert legal claims, you have the right to request the
restriction of the processing of your personal data instead of erasure.
If you have lodged an objection pursuant to Art. 21 (1) DSGVO, a
balancing of your and our interests must be carried out. As long as it has
not yet been determined whose interests prevail, you have the right to
request the restriction of the processing of your personal data.
If
you have restricted the processing of your personal data, this data may –
apart from being stored – only be processed with your consent or for the
assertion, exercise or defense of legal claims or for the protection of the
rights of another natural or legal person or for reasons of an important
public interest of the European Union or a Member State.
3. Data Protection Officer
Data protection officer required by law.
We have appointed a data protection officer for our company.
Patrick Huber
Swiss Privata AG
Hauptstrasse 31
8598 Bottighofen TG
Switzerland
Phone: 0041 – 632 63 00
E-mail: green@swissprivata.ch
4. Data Collection on Our Website
Cookies
The Internet pages partly use so-called cookies. Cookies do not cause any
damage to your computer and do not contain viruses. Cookies serve to make
our offer more user-friendly, more effective and safer. Cookies are small
text files that are stored on your computer and saved by your browser.
Most of the cookies we use are so-called “session cookies”. They are
automatically deleted after the end of your visit. Other cookies remain
stored on your terminal device until you delete them. These cookies allow us
to recognize your browser on your next visit. You can set your browser so
that you are informed about the setting of cookies and only allow cookies in
individual cases, exclude the acceptance of cookies for certain cases or in
general and activate the automatic deletion of cookies when closing the
browser. If cookies are deactivated, the functionality of this website may
be limited. Cookies that are required to carry out the electronic
communication process or to provide certain functions you have requested
(e.g. shopping cart function) are stored on the basis of Art. 6 (1) lit. f
DSGVO. The website operator has a legitimate interest in storing cookies for
the technically error-free and optimized provision of its services. Insofar
as other cookies (e.g. cookies for analyzing your surfing behavior) are
stored, these are treated separately in this data protection declaration.
Server log files
The provider of the pages automatically collects and stores information in
so-called server log files, which your browser automatically transmits to
us. These are:
browser type and browser version
Operating system used
referrer URL
Host name of the accessing computer
Time of the server request
IP address
This data is not merged with other data sources.
The collection of this data is based on Art. 6 para. 1 lit. f DSGVO. The
website operator has a legitimate interest in the technically error-free
presentation and optimization of its website – for this purpose, the server
log files must be collected.
Contact Form
If you send us inquiries via the contact form, your data from the inquiry
form, including the contact data you provided there, will be stored by us
for the purpose of processing the inquiry and in case of follow-up
questions. We do not pass on this data without your consent. The processing
of the data entered in the contact form is therefore based exclusively on
your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke this consent at
any time. For this purpose, an informal communication by e-mail to us is
sufficient. The legality of the data processing operations carried out until
the revocation remains unaffected by the revocation. The data you entered in
the contact form will remain with us until you request us to delete it,
revoke your consent to store it, or the purpose for storing the data no
longer applies (e.g. after we have completed processing your request).
Mandatory legal provisions – in particular retention periods – remain
unaffected.
Inquiry by E-mail, Telephone or Fax
If you contact us by e-mail, telephone or fax, your inquiry including all
resulting personal data (name, inquiry) will be stored and processed by us
for the purpose of processing your request. We do not pass on this data
without your consent. The processing of this data is based on Art. 6 (1)
lit. b DSGVO, if your request is related to the performance of a contract or
is necessary for the implementation of pre-contractual measures. In all
other cases, the processing is based on your consent (Art. 6 (1) (a) DSGVO)
and / or on our legitimate interests (Art. 6 (1) (f) DSGVO), as we have a
legitimate interest in the effective processing of requests sent to us. The
data you send to us via contact requests will remain with us until you
request us to delete it, revoke your consent to store it, or the purpose for
storing the data no longer applies (e.g. after we have completed processing
your request). Mandatory legal provisions – in particular legal retention
periods – remain unaffected.
Processing of Data (Customer and Contract Data)
We collect, process and use personal data only to the extent that they are
necessary for the establishment, content or amendment of the legal
relationship (inventory data). This is done on the basis of Art. 6 (1) lit.
b DSGVO, which permits the processing of data for the fulfillment of a
contract or pre-contractual measures. We collect, process and use personal
data about the use of our Internet pages (usage data) only insofar as this
is necessary to enable the user to use the service or to bill the user.The
collected customer data will be deleted after completion of the order or
termination of the business relationship. Statutory retention periods remain
unaffected.
5. Social Media
Facebook Plug-Ins (Like & Share Button)
Plugins of the social network Facebook, provider Facebook Inc., 1 Hacker
Way, Menlo Park, California 94025, USA, are integrated on our pages. You can
recognize the Facebook plugins by the Facebook logo or the “Like button”
(“Like”) on our page. You can find an overview of the Facebook plugins here:
https://developers.facebook.com/docs/plugins/?locale=de_DE.
When you visit our pages, a direct connection is established between your
browser and the Facebook server via the plugin. Facebook thereby receives
the information that you have visited our site with your IP address. If you
click the Facebook “Like” button while logged into your Facebook account,
you can link the content of our pages on your Facebook profile. This allows
Facebook to associate the visit to our pages with your user account. We
would like to point out that we, as the provider of the pages, have no
knowledge of the content of the transmitted data or its use by Facebook. For
more information, please refer to Facebook’s privacy policy at:
https://de-de.facebook.com/privacy/explanation.
If you do not want Facebook to be able to associate your visit to our pages
with your Facebook user account, please log out of your Facebook user
account.
The use of Facebook plugins is based on Art. 6 para. 1 lit. f DSGVO. The
website operator has a legitimate interest in ensuring the greatest possible
visibility in social media.
6. Analysis Tools and Advertising
Google Analytics
This website uses functions of the web analysis service Google Analytics.
The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA
94043, USA. Google Analytics uses so-called “cookies”. These are text files
that are stored on your computer and enable an analysis of your use of the
website. The information generated by the cookie about your use of this
website is usually transmitted to a Google server in the USA and stored
there. The storage of Google Analytics cookies and the use of this analysis
tool are based on Art. 6 (1) lit. f DSGVO. The website operator has a
legitimate interest in analyzing user behavior in order to optimize both its
web offering and its advertising.
IP Anonymization
We have activated the IP anonymization function on this website. This means
that your IP address will be shortened by Google within member states of the
European Union or in other states party to the Agreement on the European
Economic Area before being transmitted to the USA. Only in exceptional cases
will the full IP address be transmitted to a Google server in the USA and
shortened there. On behalf of the operator of this website, Google will use
this information for the purpose of evaluating your use of the website,
compiling reports on website activity and providing other services relating
to website activity and internet usage to the website operator. The IP
address transmitted by your browser as part of Google Analytics will not be
merged with any other data held by Google.
Browser Plug-In
You may refuse the use of cookies by selecting the appropriate settings on
your browser, however please note that if you do this you may not be able to
use the full functionality of this website. You can also prevent the
collection of data generated by the cookie and related to your use of the
website (including your IP address) to Google and the processing of this
data by Google by downloading and installing the browser plugin available at
the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
Objection to Data Collection
You can prevent the collection of your data by Google Analytics by clicking
on the following link. An opt-out cookie will be set, which will prevent the
collection of your data during future visits to this website: Google
Analytics opt-out. For more information on how Google Analytics handles user
data, please see Google’s privacy policy:
https://support.google.com/analytics/answer/6004245?hl=en.
Order Processing
We have concluded an order processing agreement with Google and fully
implement the strict requirements of the German data protection authorities
when using Google Analytics.
Google Analytics Remarketing
Our websites use the functions of Google Analytics Remarketing in
conjunction with the cross-device functions of Google AdWords and Google
DoubleClick. The provider is Google Inc, 1600 Amphitheatre Parkway, Mountain
View, CA 94043, USA. This function makes it possible to link the advertising
target groups created with Google Analytics Remarketing with the
cross-device functions of Google AdWords and Google DoubleClick. In this
way, interest-based, personalized advertising messages that have been
adapted to you depending on your previous usage and surfing behavior on one
end device (e.g. cell phone) can also be displayed on another of your end
devices (e.g. tablet or PC). If you have given your consent, Google will
link your web and app browsing history with your Google account for this
purpose. In this way, the same personalized advertising messages can be
displayed on every device on which you log in with your Google account. To
support this feature, Google Analytics collects Google-authenticated IDs of
users that are temporarily linked to our Google Analytics data to define and
create audiences for cross-device ad targeting. You can permanently opt out
of cross-device remarketing/targeting by disabling personalized advertising
in your Google account; follow this link:
https://www.google.com/settings/ads/onweb/.
The aggregation of the collected data in your Google account is based solely
on your consent, which you can give or revoke at Google (Art. 6 para. 1 lit.
a DSGVO). In the case of data collection processes that are not merged in
your Google account (e.g. because you do not have a Google account or have
objected to the merging), the collection of the data is based on Art. 6 (1)
lit. f DSGVO. The legitimate interest arises from the fact that the website
operator has an interest in the anonymized analysis of website visitors for
advertising purposes. Further information and the privacy policy can be
found in Google’s privacy policy at:
https://policies.google.com/technologies/ads?hl=de.
Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program
of Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United
States (“Google”). Within the framework of Google AdWords, we use the
so-called conversion tracking. When you click on an ad placed by Google, a
cookie is set for conversion tracking. Cookies are small text files that the
internet browser stores on the user’s computer. These cookies lose their
validity after 30 days and are not used to personally identify the user. If
the user visits certain pages of this website and the cookie has not yet
expired, Google and we can recognize that the user clicked on the ad and was
redirected to this page. Each Google AdWords customer receives a different
cookie. The cookies cannot be tracked across AdWords customers’ websites.
The information obtained using the conversion cookie is used to create
conversion statistics for AdWords customers who have opted in to conversion
tracking. The customers learn the total number of users who clicked on their
ad and were redirected to a page tagged with a conversion tracking tag.
However, they do not receive information that personally identifies users.
If you do not wish to participate in the tracking, you can object to this
use by easily deactivating the Google conversion tracking cookie via your
internet browser under user settings. You will then not be included in the
conversion tracking statistics. The storage of “conversion cookies” and the
use of this tracking tool are based on Art. 6 (1) lit. f DSGVO. The website
operator has a legitimate interest in analyzing user behavior in order to
optimize both its web offering and its advertising. More information about
Google AdWords and Google conversion tracking can be found in Google’s
privacy policy: https://policies.google.com/privacy?hl=de.
You can set your browser so that you are informed about the setting of
cookies and only allow cookies in individual cases, exclude the acceptance
of cookies for certain cases or in general and activate the automatic
deletion of cookies when closing the browser. If you disable cookies, the
functionality of this website may be limited.
Facebook Pixel
Our website uses the visitor action pixel from Facebook, Facebook Inc, 1601
S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) for conversion
measurement. This makes it possible to track the behavior of site visitors
after they have been redirected to the provider’s website by clicking on a
Facebook ad. This allows the effectiveness of the Facebook ads to be
evaluated for statistical and market research purposes and future
advertising measures to be optimized. The collected data is anonymous for us
as the operator of this website, we cannot draw any conclusions about the
identity of the users. However, the data is stored and processed by
Facebook, so that a connection to the respective user profile is possible
and Facebook can use the data for its own advertising purposes, in
accordance with the Facebook Data Use Policy. This allows Facebook to enable
the placement of advertisements on Facebook pages as well as outside of
Facebook. This use of the data cannot be influenced by us as the site
operator. The use of Facebook Pixel is based on Art. 6 (1) lit. f DSGVO. The
website operator has a legitimate interest in effective advertising measures
including social media.
You can find further information on protecting your privacy in Facebook’s
privacy notices: https://de-de.facebook.com/about/privacy/
You can also deactivate the “Custom Audiences” remarketing function in the
Advertising Settings section at
https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.
To do this, you must be logged into Facebook.
If you do not have a Facebook account, you can disable usage-based
advertising from Facebook on the European Interactive Digital Advertising
Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/
7. Newsletter
Newsletter Data
If you would like to receive the newsletter offered on the website, we
require an e-mail address from you as well as information that allows us to
verify that you are the owner of the e-mail address provided and that you
agree to receive the newsletter. Further data is not collected or only on a
voluntary basis. We use this data exclusively for sending the requested
information and do not pass it on to third parties. The processing of the
data entered in the newsletter registration form is based exclusively on
your consent (Art. 6 para. 1 lit. a DSGVO). You can revoke your consent to
the storage of the data, the e-mail address and their use for sending the
newsletter at any time, for example via the “unsubscribe” link in the
newsletter. The legality of the data processing operations already carried
out remains unaffected by the revocation. The data you provide for the
purpose of receiving the newsletter will be stored by us until you
unsubscribe from the newsletter and will be deleted after you unsubscribe
from the newsletter. Data that has been stored by us for other purposes
remains unaffected.
8. Plug-Ins and Tools
Youtube
Our website uses plugins from the YouTube site operated by Google. The
operator of the pages is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066,
USA. When you visit one of our pages equipped with a YouTube plugin, a
connection to the YouTube servers is established. In doing so, the YouTube
server is informed which of our pages you have visited. Furthermore, YouTube
can store various cookies on your terminal device. With the help of these
cookies, Youtube can obtain information about visitors to our website. This
information is used, among other things, to collect video statistics,
improve the user experience and prevent fraud attempts. The cookies remain
on your terminal device until you delete them. If you are logged into your
YouTube account, you enable YouTube to assign your surfing behavior directly
to your personal profile. You can prevent this by logging out of your
YouTube account. YouTube is used in the interest of an appealing
presentation of our online offers. This represents a legitimate interest
within the meaning of Art. 6 para. 1 lit. f DSGVO. Further information on
the handling of user data can be found in YouTube’s privacy policy at:
https://policies.google.com/privacy?hl=en
Google Maps
This site uses the mapping service Google Maps via an API. The provider is
Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. To use
the functions of Google Maps, it is necessary to store your IP address. This
information is usually transferred to a Google server in the USA and stored
there. The provider of this site has no influence on this data transmission.
The use of Google Maps is in the interest of an appealing presentation of
our online offers and an easy location of the places indicated by us on the
website. This represents a legitimate interest within the meaning of Art. 6
para. 1 lit. f DSGVO. More information on the handling of user data can be
found in Google’s privacy policy: https://policies.google.com/privacy?hl=en.